1. How to Design a Collection

    April 19, 2019

    Deidre, how do you come up with your designs?

    Good question!

    For my first collection, Galactic Confections, I thought of what would define me and my store. What is the thing I love most? Cats. The second most? My husband. Third? Unicorns.

    Next, I doodled different versions. Outline or no outline? Winking or eyes open? Mouth or no mouth? I tried different things until I liked the end result, and asked my friends to vote on which style they preferred

    Once I had the main elements down, I was looking for more cohesive drawings that would fit with the theme. What goes with unicorns? Space, clearly. So I drew stars and moons. What is as sweet as cats? Cupcakes, obviously. And once I drew the unicorns, I was like, why can’t my cats have wings too? And boom, my caticorn was born.

    I also thought very hard about the color scheme- I started with my favorite color teal, plunked it into a color generator, and kept clicking until it came up with a combination of colors I liked.

    I typically draw more elements than I need. For galactic confections, I had ribbons, ribbons with wings, hearts with wings, hearts upon hearts, and even an evil caticorn (gasp!). I move the elements around and copy and paste until they fit into a nice little puzzle. During this process, I find that some of the things I drew don’t fit (like evil caticorn) but that’s okay, because they may make an appearance further down the line, or they inspire new ideas and combinations.

    What does your creative process look like?

  2. So what’s in a name?

    April 12, 2019

    Video games. Sparkles. Cats. What do they all have in common? (do they even have anything in common??)

    I love glitter, princess, unicorns, and… video games. And I know I’m not the only one who does. I really struggled to convey these seemingly different things in a one little store name. I tossed around names such as Cutest Loot, Cute Loot, and Cute Castle- though none of those captured the warm fuzzy feeling of Japanese Kawaii and the adventurous spirit of well, questing, as much as Quest for Cute did. The challenge came from combining all these seemingly different things, though as I wrestled to capture my idea in the perfect words, I realized that overly cute and the competitiveness of video gaming really do go well together. Kawaii is the rebellion against expectations of what grown adult women should like, while gaming is typically thought to be a more competitive and male dominated hobby. Both are rejecting social norms. Who says people can’t like cute things once we grow up? Who says women can’t be competitive? Who says people can’t be cute and competitive

    A little bit about my background

    I was playing in Pokemon card tournaments when I was 10 against guys who were 18. If you know me really well, you know that my most prized possession is the Happy Birthday Pikachu I won in that tournament. #winner

    My beloved Happy Birthday Pikachu, complete with 10 year old Deidre’s handwriting.

    If you know me really well, you also know that I have been playing MMOs since I was 8. My first character was a high elf wizard named Truly Sweet in the game EverQuest. I literally ran out of the computer room because I was too scared to fight the orcs in Crushbone.

    When I was 13, I discovered the very aesthetically pleasing universe of World of Warcraft. This time I created a night elf druid (also named Truly) because druids could turn into cats (everything in my life comes back to cats =^.^=). I was a tank for my raiding guild (whoa) and I was a 13 year old girl (double whoa) which is one of my proudest achievements. Can I put that on my resume?

    So, to tie this all in a neat little package, you could say there are two sides of me: the one that is drawn to the girl’s toy section in Target (uh, hello glittery princess everything) and the one that is a closet nerd who spent hours of her youth PVPing (player vs player, and if that still doesn’t make sense to you, just know I kicked other player’s booties). For a long time I wondered how I could have such ‘conflicting’ interests, until I started wrestling for the perfect name for the store. That is when I realized the underlying themes: happiness and rebellion. Do what makes you happy, like what you like, and it doesn’t matter if it makes sense to anyone else.

    Anyone want to reminisce with me about EverQuest or WoW? <3